BET / iGaming programmatic, built by people who understand the vertical. Sportsbooks, online casinos and gaming platforms — from registration to first-time deposit, with the creative discipline, format depth and regulatory readiness the category demands.
Our programmatic stack is built for brands that measure results in FTD — not in clicks.
Campaigns driven by FTD and QFTD with targeting by behavior, interest, and inventory context — across web and app.
Inventory across web display and in-app, with static, animated, rich media, and video formats — full-screen coverage.
Real-time dashboard with performance metrics, viewability, and delivery by channel — data on your terms.
Every BET campaign we run reports on the full funnel — not just clicks. These are the metrics we benchmark against the market and against your last quarter.
Numbers are CNT Mídia averages across BET clients in the last 12 months in BR regulated market. Audit-grade methodology available under MNDA.
Static, animated GIF, and video formats — tailored to each brand's inventory and target audience.
From premium digital inventory to the physical environment — we extend your campaign's reach across multiple touchpoints.
Interactive creatives with expansion, inline video, animated elements, and overlays — higher engagement per impression.
Ads integrated into editorial content — a non-intrusive format with higher click-through and reduced banner blindness.
Digital Out-of-Home — placements on outdoor screens and high-traffic locations with geographic and time-of-day targeting.
Interstitial, skin/roadblock, homepage takeover, push notifications, and custom formats on request.
Static display, animated GIF, HTML5, and video — delivered across desktop web, mobile web, and in-app.
Brazilian sports betting is regulated under Law 14.790/2023, with full enforcement from January 2025. We've operated through the transition, and we know what compliant means in practice — not just in theory.
Every BET campaign we run is verified against the SECAP/Ministry of Finance authorized operator list. No grey-market exposure.
Age-gating, geo-targeting per regulated market, and exclusion of restricted audiences (minors, self-excluded users, public servants where applicable).
Mandatory responsible-gaming disclaimers, restricted environments (no kids content, no problem-gambling triggers), CONAR-compliant messaging.
Every placement, creative version, and targeting parameter is logged and exportable. If your DPO or legal team asks, we have it ready.
BET marketing moves fast: new releases every week, jackpot events, sports calendars, regulatory shifts. Our process is built to keep up without breaking quality control.
We audit your current funnel — registration drop-off, FTD conversion, retention by cohort. We tell you where the leak is before we propose anything.
Bet-aware creative production: localized formats, jackpot teasers, sport-event-specific variants. We test 6-12 creatives in the first cycle.
Programmatic display + video + native + DOOH + CTV, layered to match the player journey. Each channel calibrated to its role in the funnel.
Bid adjustments, creative rotation, and audience refinement run daily — not weekly. BET volatility doesn't wait.
Free 30-minute diagnostic of your current BET media mix. We'll map where your FTDs are leaking and where the next opportunity sits.
Book the diagnostic →